
For better or worse, the “customer is always right” philosophy began with Marshall Field. Evidently, Field never saw a little old lady try to return a 20-year-old waffle iron 19 years after its warranty expired. Either way, this early acknowledgment of customer service spelled success. Like the aforementioned Sam Walton, Field’s retail store struck gold by instituting what have become foregone conclusions today. Developing a policy for exchanges was one; displaying merchandise prices was another. Field also did well for himself in his Chicago real estate ventures, but he’ll always be remembered for his department stores.
So, we can say that, Marshall Field was the greatest man of the world. We prayer for him.
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